Marketing - Digital Engagement Strategy

Digital Marketing Diploma Program in as Little as 52 Weeks*

If you are an innovative, creative individual who is interested in the digital marketing world, then you should consider a career as a Marketing professional with a specialization in Digital Engagement. You will get the skills and training needed to start a rewarding marketing career upon graduation.

Become a Confident Digital Marketing Professional

As digital marketing rapidly evolves to be the central pan of marketing in today’s global environment, understanding this powerful tool is essential for all marketing professionals. You will learn how to create successful campaigns and messages designed specifically for each kind of channel.

The Marketing – Digital Engagement Strategy Diploma program at CCBST will give you the in-depth knowledge of promoting brands and products on social media, search engine marketing, online analytics, mobile apps, and emerging forms of digital platforms.

Course Outline

During the Marketing – Digital Engagement Strategy Diploma program you’ll learn:

  • Introduction to Marketing

  • Introduction to Analytics

  • Marketing in a Connected World

  • Customer Segmentation and Journey Mapping

  • Online Advertising and Programmatic Trading

  • Search Engine and Performance Marketing

  • Paid Search

  • Social Media Marketing

  • CRM Strategies

  • Digital Transformation Strategy

  • Content Creation and Curation

  • Web and Conversion Analytics

Marketing – Digital Engagement Strategy Diploma program also has an internship (practicum) component, so you’ll graduate with confidence in your skills and abilities.

Career Opportunities

As a graduate of this program, you will be able to start your career in an entry-level position such as:

  • Advertising Account Executive

  • Advertising and Promotions Coordinator

  • Assistant Brand Manager – Advertising

  • Internet Communications Manager

  • Marketing Consultant – Advertising

  • Online Marketing Manager

  • Publicity Administrator

  • Sales and Promotion Coordinator

  • And more!

Marketing - Digital Engagement Strategy

Digital Marketing Diploma Program in as Little as 52 Weeks*


If you are an innovative, creative individual who is interested in the digital marketing world, then you should consider a career as a Marketing professional with a specialization in Digital Engagement. You will get the skills and training needed to start a rewarding marketing career upon graduation.

Become a Caring Personal Support Worker

The Personal Support Worker Certification program at CCBST trains students to provide physical, psychological and social assistance to their patients. Develop the full range of skills required to assist people with their personal and household needs in order to ensure their contentment and well-being.

Course Outline

During the Marketing – Digital Engagement Strategy Diploma program you’ll learn:

  • Advertising Account Executive

  • Advertising and Promotions Coordinator

  • Assistant Brand Manager – Advertising

  • Internet Communications Manager

  • Marketing Consultant – Advertising

  • Online Marketing Manager

  • Publicity Administrator

  • Sales and Promotion Coordinator

  • And more!

Marketing - Digital Engagement Strategy program also has an internship (practicum) component, so you’ll graduate with confidence in your skills and abilities.

Career Opportunities

As a graduate of this program, you will be able to start your career in an entry-level position such as:

  • Advertising Account Executive

  • Advertising and Promotions Coordinator

  • Assistant Brand Manager – Advertising

  • Internet Communications Manager

  • Marketing Consultant – Advertising

  • Online Marketing Manager

  • Publicity Administrator

  • Sales and Promotion Coordinator

  • And more!

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